Coupons bring savings back to News

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By Ken Stone


Pillsbury is back! So is Oscar Mayer, Arm & Hammer, Gillette, Cascade, Clorox, Dole, Cheerios and many, many more.
Where has Betty Crocker and Sara Less been?
We at the newspaper know them as Smart Source coupons.  They disappeared with our last issue of December 2010.  Now they have signed on to be a part of the Grant County News for 20 of the remaining 24 weeks of 2011, as well as through 2012 and 2013.     Sometimes they may double up in issues and could possibly add issues.
Smart Source, the Grant County News and our sister newspapers had a discussion during the first half of 2011.  One of the points of discussion was distribution. During their near weekly appearance in the Grant County News, during the previous years, they only gave us enough pieces to do a partial distribution of our subscribers and newsstand sales.
This made it difficult for us to promote the coupons because some people got them and some people did not get them.  As with all preprints inside our newspaper, our customer tells us where to send them, usually using their own formula of zip code delivery.  Quite often national advertisers use their own formula rather than listen to the advice of those who are more knowledgeable about our own community.  We have to follow our customer’s delivery directions.
Therefore, we could not guarantee that everyone would get these super special coupons in their newspaper.
Now, we will be able to give all subscribers and newsstand customers a copy of the Grant County News with News Source coupons that can save you, normally, $75 or more each week.
Using just one or two coupons can pay for the weekly cost of the Grant County News. You could possibly eat Yoplait and have your weekly subscription or newsstand cost covered.
You could have great Act II popcorn while drinking International Delight while spraying Pam on a cookie sheet while watching your Whiskas happy cat skate on it.
Bottom line is, Smart Source coupons can save you money at the grocery…far beyond the cost of the Grant County News and you can find them nearly every week of the year through 2013.
Presently you can get a subscription for $32.86, (Grant, Owen, Pendleton, Harrison, Kenton & Boone counties only), and receive a coupon organizer and coupon cutter.
Or, forgo the organizer and cutter and take advantage of the One Day, Thursday, July 21, Christmas in July Special. That’s 52 weeks for only $25.  See our ad elsewhere in this issue of the newspaper.  Plus, we will be serving free hot dogs, drinks and chips. We will be set up to serve you inside our office and out of the heat, so come down and have lunch on us.
With the high cost of everything, everyone is looking to save a little cash, so tell your family and friends about our coupon savings and join the frenzied world of saving money.
(Ken Stone is publisher of the Grant County News. He can be reached at 859-824-3343 or by e-mail at kstone@grantky.com.)